The challenge
Fernwood Coffee Co. had taken on a long, narrow unit with very little natural light. They wanted a café that felt warm and welcoming throughout the day and a brand that could grow into future sites.
Our approach
We developed the interior and the brand together, using planting, warm timber and layered lighting to draw people deeper into the space, with a visual identity that echoes the same materials.
- A living plant wall that runs the length of the café
- Bespoke joinery and seating designed for both quick visits and long stays
- A flexible brand system for menus, packaging and signage
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Founder, Fernwood Coffee Co.
Key results
70covers
+35%average dwell time
2new sites planned
The outcome
Fernwood opened to queues and has quickly become a neighbourhood favourite. The brand system is now being used to plan two further locations.
